Well folks, I just returned from the Happiest Place on Earth (no, not J.D. Greear’s kitchen when Veronica pulls out the Costco meatballs).  I’m referring, of course, to Walt Disney World, home of Orlando, Florida.  Or something like that.

I’ve long said that as the First Impressions Guy at the Summit Church, I should be able to take one Disney trip per year, courtesy of my business expense, because nobody does first impressions the way Walt does first impressions.

Editor’s Note: He’s only dreaming.  No tithing dollars were harmed in the taking of this vacation.  Please do not send angry emails or withhold your cash gifts.

Back to the trip – I gleaned some great insight into why we do what we do.  Disney dispenses fun.  Our “product” is a bit different.  Disney’s bottom line is profit.  Our bottom line isn’t.  Disney has ice cream shaped like mice.  We have communion wafers shaped like Chicklets (but not as tasty).

So for the next few blog posts, we’re going to tackle some key principles and practical items that the church can learn from the Mouse.  Along the way, we’ll explore the difference between entertainment and engagement.  So tune back in…it’s gonna be a fun ride.*

*You must be 44″ or taller to enjoy this ride.


Other posts in this series: